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  1. ROI for clicks

    I love the ROI feature. But can you ad the $ value also to clicks (e.g. one click on linkedin is worth 3 EUR) By this you can calculate the ROI also with clicks and compare it to media campaigns

    29 votes

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    1 comment  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
    under review  ·  Jen Gutman responded

    This is an incredible idea and as our ROI feature is brand new, our Product team is diving in to collect as much feedback as possible from our users so we can strengthen your experience. Your feedback is under review :-)

  2. Improving Reporting

    In 'Reports' , it would be helpful to be able to click through on the stats presented. For example, in Reports > Campaigns, being able to drill down on the 'Posts', 'Clicks' & 'Comments' would enrichen the reporting functionality

    27 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  3. Report showing post performance split by time of day

    Report could allow you to quickly see what time of day works best for views or shares.

    26 votes

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    under review  ·  1 comment  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  4. Ability to add IP filters to exclude from analytics

    In analytics, ability to add filtering (eg IP & domains) so that our reports are not distorted by internal users /developers testing / visiting

    25 votes

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    2 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  5. Scheduling reports

    Ability to schedule reports to be emailed at selected intervals, eg daily, weekly etc. - This would ensure the right people are getting the data at the right time - [Google Analytics has this feature, via PDF, Excel etc ]

    22 votes

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    1 comment  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  6. 19 votes

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    2 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  7. # of posts in analytics should not include future scheduled posts.

    Campaign analytics seem to be reporting the number of posts that are scheduled in the future, as well as the posts that were scheduled in the past. Because of this, I can't get an accurate "clicks per post" rate, because the formula 'clicks/post' includes future scheduled posts.

    19 votes

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    1 comment  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  8. Message performance reflects date range

    When viewing analytics in the campaign it would be helpful if the message performance also changed to reflect the selected date, so it is easier to determine which messages performed best in that date range.

    18 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  9. What is being clicked each day

    See each day what it getting clicked - be able to click on the day to see which posts and from when

    17 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  10. Provide a weekly visual report that users can access

    Provide a weekly visual report that users can access (similar to the one we sometimes receive in our inbox)

    16 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  11. Hashtag Reporting for all usage of a Hashtag

    When running a Social Campaign that asks people to use a specific hashtag, it would be useful to be able to see a report of the posts/tweets engagement data from people using that hashtag outside of Oktopost-connected profiles.

    14 votes

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    2 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  12. Ability to delete past posts

    Add functionality to delete/archive past posts so they are not counted towards analytics. This is useful as posts might have been deleted on the social network.

    9 votes

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    1 comment  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  13. Add averages display to analytics

    I want to know the average clicks and conversions on my campaigns. Something to show me the average daily/monthly/annual clicks and conversions.

    8 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  14. Add ability to sort the conversion report

    The conversion report should have some sorting options so you are able to remove certain conversions.
    A few examples of conversions types that would want to be sorted out:

    Conversions for your own employees, IE if people within the organization download materials or sign up for a webinar being able to filter out these internal employees so that only conversions outside show

    Test conversions that were done to make sure the conversion type was set up correctly, number skews the conversion count for that period

    5 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  15. Combining analytics for posts with targeted audience

    We like to use the targeted audience function for our LinkedIn posts, since we have people following our LinkedIn page from all over the world. Like this we can for example create one post in multiple languages - and then target the right audience.

    I really like this function, but what I would find helpful is if we could group the different posts I have to create for analytical purposes. Because it's the same post - just in other languages, or slightly adapted to give an industry specific messaging. But I still want to know how all the variations of…

    4 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  16. Add better analytics for the advocate and admin.

    Would be great if BOTH the end user and admin could understand which network is performing better and which content with regards to clicks, engagement, conversion etc. The feeling is that the analytics is WAY TOO basic (shares and clicks). Taking it a step further, it would be interesting as an end user to see which content is performing best for the other end users.

    I would also suggest on the leaderboard making clicks the default view and not shares.

    The email the end user receives should have their stats included at the top (i.e. I have it set to…

    4 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →

    Hello!
    The product team is currently working on implementing analytics for Advocates, and we’d love your feedback on our plans. If you are interested in sharing your thoughts, please respond to this message and I’ll reach out to you.
    -Lily Rosencrantz
    Product Manager

  17. Add "Views" of Videos to Post Analytics

    Currently, to see the amount of times a video was considered "viewed", I have to go on each social media page, find the post, and review the analytics. It would be amazing if this was included in the post analytics on either the Reports page or within the Post Details of a given post.

    3 votes

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    2 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  18. Follower Gained Demographics

    It would be great to see how many followers we have gained month-over-month from which all regions/ countries. Currently, when I look at the “Audience” tab in the Oktopost Analytics – it provides the total followers gained and “Clicks” demographics but not for followers gained demographics. Can we also have the demographics for the followers we have gained over a month from Oktopost?

    3 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  19. Make the Retweet Icon Measurable

    In Streams and Inbox, there is a retweet icon, but this feature currently is not measurable. It would be great if this feature's performance can be measured.

    3 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
  20. Establish Goals in Social BI

    Ability to establish "goal" or benchmark value for metrics in Social Bi chart types.

    Ie. in a chart for clicks set a value for your goal so you can easily see how you are trending against the goal.

    2 votes

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    0 comments  ·  Social Analytics  ·  Flag idea as inappropriate…  ·  Admin →
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